Blending Reality and Fiction: The ‘Qin Tide Awakening Immersive Exploration Experience’ Set to Wow at 2024 ChinaJoy BTOC Interactive Entertainment Zone!

With an unwavering commitment to gaming excellence, the 21st ChinaJoy will take place from July 26 to 29, 2024, at the Shanghai New International Expo Centre. As one of the world’s most renowned and influential annual events in the digital entertainment industry, it promises a remarkable journey across time and space – the “Qin Tide Awakening Immersive Exploration Experience” is set to make its dazzling debut at the E3 Hall, Booth B107 in the BTOC Interactive Entertainment Pavilion, bridging the gap between virtual and reality and igniting an XR Metaverse craze!

Crafted by Shanghai Yuan Tuo Jing Technology Development Co., Ltd., the “Qin Tide Awakening Immersive Exploration Experience” is backed by investment and XR technology solutions from Shanghai Bai Ding Network Technology Co., Ltd. This large-scale immersive exploration project rooted in “Chinese Culture” combines innovation, content, and technology seamlessly. Employing cutting-edge XR technologies like holographic energy, MR, AR, and VR, it recreates the original appearance of the Qin Shi Huang Mausoleum in a virtual environment based on historical records, conjuring an illusory realm with an authentic atmosphere of another dimension.

Located at No. 8 Hengshan Road in the bustling heart of Shanghai, Xujiahui central district, the experience has been attracting crowds since its soft opening on June 1st, quickly becoming a hot topic among young trendsetters. Its unique space has drawn numerous visitors, with bookings filling up fast and receiving widespread praise.

Wearing headsets and motion-sensing vests, participants transcend visual boundaries to unlock a 5D multi-sensory experience with real vibrations, heat sensations, and wind effects within the scene. Integrating culture, technology, and youth trends, the project employs XR Metaverse technology to create a novel virtual environment. It not only offers a deep immersive experience but also breaks down traditional entertainment barriers by blending elements of movie watching, exhibition, and script-killing into a distinctive form of entertainment.

As a pioneer in merging the real and virtual worlds, the Qin Tide Awakening experience, empowered by digital technology, has earned recognition as a major project in Xuhui District, Shanghai for 2024. At the “2024 Digital Display and Metaverse Ecosystem Awards Ceremony,” it secured two prestigious awards for Metaverse Digital Space Design and Excellent Digital Content Creation, garnering high praise from the industry.

Since its inception in 2003, ChinaJoy has consistently expanded and innovated, contributing to the orderly, healthy, and sustainable development of China’s game and digital entertainment industries. Its international influence has grown, making it a much-awaited annual extravaganza for gamers worldwide. The BTOC Interactive Entertainment Pavilion, open to the public, attracts enthusiasts from various sectors of gaming and digital entertainment, as well as a broad young audience. It serves as a prime platform for domestic and international companies to interact directly with players, setting the benchmark for China and global digital entertainment trends.

As the 21st ChinaJoy draws near, a groundbreaking digital entertainment festival awaits. The eagerly anticipated “Qin Tide Awakening Immersive Exploration Experience” will treat audiences to a fusion of technology, trend, interaction, and socializing, showcasing innovative achievements empowered by XR technology in the digital entertainment realm and exploring the endless possibilities of cutting-edge tech in this field.

Enter a new world, explore the virtual realm. Awaken your senses, defy reality. Qin Tide Awakening extends an invitation to embark on an enchanting virtual adventure!